10/31/2023 0 Comments Brave bat coinUsers choose between the lack of ads and selling their attention while watching personalized ads, advertisers get more accurate statistics and high performance, publishers get secured from fraud. Another option is selling these tokens via the Uphold, a Brave's partner providing the cryptocurrency exchange functionality. Users can donate BAT tokens to content creators or use it on the platform. If users opt to watch ads they get rewards from advertisers in BAT tokens. The very concept of BAT is aimed at changing relations between users, advertisers, and publishers creating a separate ad space where ads can be easily switched off by users. Brave ecosystem challenges this status quo using blockchain technology and cryptocurrencies. We waste a lot of time because we are distracted by commercials and because ads make browsing slower. People should not spend their attention to third parties without consent. The attention of people spending time on the Internet cannot be given away to publishers and advertisers for free by default. What Is the Concept of the Brave Ecosystem?
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